Here's the real deal on diversion
Diversion occurs when professional salon products are sold by unauthorized retailers and e-tailers. Oftentimes these products are old, stolen, counterfeit or tampered with, and they even cost more! That’s why you should only purchase Paul Mitchell® products within the professional beauty salon industry.
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When you buy diverted products at unauthorized mass retailers and e-tailers, you many think it’s a deal but it’s far from it! Diverted product changes hands so many times, it’s often more expensive—as much as a dollar or more than the suggested retail price!
Remember that Paul Mitchell® products are only guaranteed when purchased within the professional beauty salon industry, not from a chemist, supermarket or other unauthorized source. Visit our salon locator to find an authorized retailer near you.