We honour our roots, our founders' values and our sustainability leadership across generations.
Our passion for hair and compassion for people and the planet is our priority and we aim to take positive and impactful actions that leave the ecosystems and communities where we operate in a better place than how we found them. We are committed to climate neutrality across our operations by 2050.
Reduce Virgin Plastic
We are committed to using less virgin, petroleum-based plastic throughout our operations, whether it's in the manufacturing of our products, for packaging, or as packing materials used for fulfillment.
REDUCE CARBON FOOTPRINT
We are reviewing all aspects of our business for opportunities to reduce our carbon footprint. The goal is to eventually decarbonise our operations completely.
SUSTAINABLE & ETHICAL SOURCING
From our commitment to cruelty-free and implementing a vendor code of conduct to using responsibly sourced ingredients and shipping materials, we are taking steps toward a more sustainable future.
MINIMISE WASTE TO LANDFILL
We are taking action to reduce the amount of waste we contribute to the landfill by improving recycling rates of our packaging, launching our office e-waste and tools recycling program with Homeboy Industries, and implementing new event and catering guidelines around single-use plastic and waste.