35 Years of Black and White
In 1980, hairdresser Paul Mitchell and business partner John Paul Dejoria started Paul Mitchell® Luxury Hair Care with just $700. Launching first in the US market with a quartet of products in black and white packaging, as colour was too expensive. Seven systems and 130 products later the iconic global brand is celebrating 35 years on the planet.
A true visionary, Paul’s creative talent and ethos helped to transform the face of hairdressing; in 1980 Paul Mitchell® became the first professional beauty company to announce they don’t conduct or endorse animal testing.
We invite you to join us in celebrating 35 years of Paul Mitchell® with Limited Edition Bonus Bags featuring the man himself. Enjoy your favourite shampoo and conditioner duo in a vintage style bag with up to 16% off, PLUS we make a donation on your behalf to our chosen charity Pancreatic Cancer UK (reg. charity number 1112708).
Find your nearest Paul Mitchell salon here
Amy is Paul Mitchell’s Creative Communications Manager and our go-to gal for all things creative in PR, including social media, editorial photoshoots, copywriting and more.